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The second edition of Handbook of Practical Program Evaluation offers managers, analysts, consultants, and educators in government, nonprofit, and private institutions a valuable resource that outlines efficient and economical methods for assessing program results and identifying ways to improve program performance. The Handbook has been thoroughly revised. Many new chapters have been prepared for this edition, including chapters on logic modeling and on evaluation applications for small nonprofit organizations. The Handbook of Practical Program Evaluation is a comprehensive resource on evaluation, covering both in-depth program evaluations and performance monitoring. It presents evaluation methods that will be useful at all levels of government and in nonprofit organizations.

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Civic Revolutionaries offers a practical guide for renewing the great American tradition of spirited, breakthrough community leadership. By their very nature, revolutionary leaders help their communities reconcile the competing values on which our nation was built: individualism and community, freedom and responsibility, trust and accountability, economy and society. Like the Founders, today's civic revolutionaries are extraordinary leaders who are deeply committed to place, not just to specific issues or constituencies. They provide the vital spark, inspiring others who must ultimately own the revolution if it is to be successful. Written for leaders in business, government, education, and community, Civic Revolutionaries features practical guidance and in-depth case studies from communities across the country. The book provides tested advice to both new and seasoned leaders and draws essential lessons from the American revolutionary tradition to demonstrate how to become an effective leader within the community.

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Available for the first time in paperback, Seven Faces of Philanthropy introduces to you the Seven Faces approach--a powerful tool that enables development professionals to maximize their effectiveness when approaching major donors for gifts. The authors identify and profile seven types of major donors and offer you detailed strategies on how to approach them. Both novice and expert fundraisers will find this framework a valuable supplement to existing strategies and techniques.

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Conducting a Successful Major Gifts and Planned Giving Program--the fifth volume in the groundbreaking Dove on Fundraising Series--is a complete guide to establishing and sustaining a major gifts and planned giving program in a nonprofit organization. Written by master fundraiser Kent E. Dove and coauthors Alan M. Spears and Thomas W. Herbert, this essential resource includes the information needed to build a viable major gifts and planning giving program and offers a clear understanding of the law as it pertains to a variety of planned giving options.

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Bringing together over 50 years of annual fund experience, master fundraiser Kent E. Dove has joined Carolyn P. Madvig and Jeffrey A. Lindauer to bring you a complete guide to planning and managing the most fundamental fundraising strategy: the annual giving program. Conducting a Successful Annual Giving Program, the third volume in the groundbreaking Dove on Fundraising Series, features a wealth of illustrative samples of fundraising tools, many of which have never before been offered in book form. Throughout the book, the authors address the key components of an annual giving program--including telemarketing, direct mail, special events, personal solicitation and matching gifts--and reveal how to integrate each component of the annual giving program into a coherent, fluid fundraising plan.

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Nonprofits' behind-the-scenes fundraising functions--information systems, development technologies, research, managing prospects, and stewardship--not only support an organizations' overall development efforts but also are key to long-term success.

A first-of-its-kind resource, Conducting a Successful Development Services Program draws together in one book a tremendous body of knowledge on planning and managing an innovative and effective development services program. Written by master fundraiser Kent Dove, the book guides you through the process of identifying, researching, and managing prospects; creating, storing, and using data and information; and, properly administering gifts and showing appreciation to donors. An extensive resource section offers you a wealth of examples from real-life organizations.

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In Building Your Direct Mail Program--part of Excellence in Fundraising Workbook Series--Gwyneth J. Lister provides the tools you need to make direct mail programs as effective and efficient as possible. With material tailored for volunteers and professionals who have little or no experience with direct mail, Lister walks you step-by-step through the process of creating a strong direct mail program. Filled with handy worksheets, checklists, and tips for avoiding the most common pitfalls, the book takes you through the process from start-to-finish--from knowing who should receive the direct mail package and working with list brokers, to creating and budgeting the package and evaluating the results.

In addition, Lister provides specific tips and strategies throughout all phases of the direct mail process, including guidelines for projecting mailing costs, advice on determining when it is most effective to use a direct mail campaign, suggestions for testing direct mail packages, and more. Nonprofit fund raisers, professionals, consultants, and managers will find Building Your Direct Mail Program an invaluable guide to developing one of the key fund raising tools of any organization--a successful direct mail program.

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The complete resource for fundraisers in any nonprofit organization!

Conducting a Successful Fundraising Program outlines a unique approach to successful fundraising and features an exhaustive resource section that includes actual organization publications, direct mail samples, model case statements, telemarketing scripts, special events check-lists, and more. This all-in-one resource covers all the traditional elements of fundraising--including annual giving, major gifts and planned giving, corporate and foundation relations, prospect research and management, and fundraising literature and promotions--as well as current issues such as gift administration, technology, and the use of consultants and paid solicitors in the solicitation process. Dove identifies the ten prerequisites that predict success in fundraising and then leads the reader step-by-step through every phase of the fundraising process, and provides specific advice on the elements crucial to any program's success.

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Learn step by step how to craft a winning case statement!

This tool in the Excellence in Fund Raising Workbook Series offers you a practical, hands-on guide to creating the cornerstone of any successful fund raising program--an effective case for support. Written by Tim Seiler--a leader in the field of fund raising and a disciple of master fund raiser Hank Rosso--Developing Your Case for Support provides you with a complete framework for bringing together all the reasons nonprofits know they are worthy of support, and shows you how to develop a case that makes those reasons concrete and real for donors. Filled with helpful worksheets and examples, the workbook features a step-by-step methodology for gathering, organizing, and using the information essential for developing a compelling case statement.

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"This book is highly recommended for development professionals, as well as board members and administrators who believe that a few million can easily be raised by development personnel in their spare time."--National Society of Fund Raising Executives Journal on the 1st edition

Conducting a Successful Capital Campaign has been the definitive resource on capital campaigns for a decade. Now, in the long-awaited second edition of the best-selling guide, Kent Dove offers an updated and expanded blueprint for planning and managing a successful capital campaign. He not only gives authoritative guidance to every aspect of a capital campaign but also provides new discussions on such important topics as linking strategic planning to fundraising, conducting external market surveys, defining leadership roles, establishing a campaign and solicitation process, and more. Other enhancements include:

• A dramatically expanded resource section that includes samples of a strategic plan, market surveys, case statements, financial reports, pledge forms, newsletters, program brochures, a complete volunteer kit, and a post-campaign evaluation
• New chapters on technology in fundraising, leadership gifts, and developing lasting relationships with donors
• Updated examples and real-world lessons from diverse organizations that have conducted their own capital campaigns
• The Dove Preparedness Index (DPI), a unique measurement tool that helps organizations simply and accurately assess their readiness to embark on a capital campaign
• The new Continuous Lifetime Giving Program Model, including an analytical and segmented marketing approach to its implementation
• A modernized version of the 80/20 rule, addressing the size and number of gifts that are needed to conduct a successful capital campaign

Packed with checklists, formulas, and tables, Conducting a Successful Capital Campaign is sure to make difference in your capital campaign.

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Written by a sterling group of experts for their nonprofit peers, Major Donors: Finding Big Gifts in Your Database and Online supplies all types of nonprofit organizations with the best strategies for navigating the ever-changing world of fundraising on the Internet. Truly international in its examples, research, advice, and knowledge, this book is rich with avenues and ideas about approaching prospective giversand generous with cross-cultural tips about conducting cultivation and solicitation in various countries.

"At last, a practical book that helps us move our thinking in the critical future area of major gift fundraising. As one of the oldest techniques in the fundraiser's armory, we have sat for too long using the same frameworks and techniques; this book offers new thinking, new insights, and new approaches that will help fundraisers harness the potential of the growing band of high-net-worth individuals within their country and internationally. This book is packed with up-to-the-minute, practical information that will enhance existing major gift programs as much as it will help beginners get their head around where to start."
Tony Elischer, Managing Director, THINK Consulting Solutions

"Institutional advancement is a deeply personal process that requires in-depth understanding of our supporters, to the degree to which specific aspects of our own priorities reflect our donors' personal aspirations and interests. Prospect research is indispensable to this process and to identifying possible supporters from thousands of possible donorsit would have been impossible for the University of Toronto campaign to have succeeded in the absence of our investment in prospect research."
Dr. Jon S. Dellandrea, Pro-Vice-Chancellor, Development and External Affairs, University of Oxford

"Major Donors offers some of the best advice from some of the world's leading prospect researchers, and it will help you to become a much better fundraiser. It is a great resource and an important part of any fundraising library. When you follow the advice in this book, you will raise much more money."
Harvey McKinnon, President, Harvey McKinnon Associates author of Hidden Gold and How Today's Rich Give, and coauthor of the international bestseller The Power of Giving

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Praise for Endowment Building

"This comprehensive work shows how endowments can provide multiple opportunities for donor involvement when the solicitation program is well designed and integrated with other fund development and program goals. Emphasizing the critical ethical issues inherent in marketing and structuring endowment gifts, it is an excellent reference manual and training guide."
Joanne Scanlan, PhD, Senior Vice President for Professional Development Council on Foundations, Washington, D.C.

"Endowment Building provides both practical, hands-on advice and a philosophical, inspirational framework to guide novice and experienced mission-based organizations. Given the demographic opportunities and challenges facing the nonprofit world, this book is a must-read."
Nancy Herrold Strapp, Executive Vice President and Chief Development Officer Buckhorn Children & Family Services, Louisville, Kentucky

"A comprehensive guide on how to start, grow, and maintain an endowment. It shows how to put theory into practice with numerous real-life examples and success stories."
Joe Bull, Director of Planned Giving, The Ohio State University, Columbus, Ohio

"After you read this book, you will know what to do and how to do it. It is a wonderful tool for new and emerging community foundations!"
Kay M. Marquet, President and CEO, Community Foundation Sonoma County, California

"Endowment Building is an insightful, succinct, easy-to-read resource on building successful endowment programs. It's a well-organized guide containing practical suggestions and reminders of things development professionals know but some-times forget."
Jeff W. Smith, Vice President and Trust Counsel, Baptist Foundation of Texas, Dallas

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Advance Praise for The Good Corporate Citizen

"Qualitative goals for an environment that sustains capital investment, rewards entrepreneurs, and promotes an educated and loyal workforce need to be set. Business can then determine how to improve the conditions upon which it relies for long-term profitability. Doris Rubenstein has given us a vision of those qualitative goals along with very practical suggestions for enlightened business self-interest."
–From the Introduction by Stephen B. Young
Global Executive Director, The Caux Round Table

"Doris Rubenstein’s book makes sound financial sense and should be a must-read for executives of all businesses, small and large alike. She exhibits an intimate understanding of the fiscal demands and corporate concerns of business owners when first establishing relationships with charities. Rubenstein presents a sensible, ethical, and effective approach to corporate philanthropy that is much needed in today’s world. If (small) businesses are the lifeblood of a community, her book is an important guide to how they can forge a partnership to achieve civic and cultural improvement and success."
–Russell Rothman, Executive Vice President
M. Rothman & Co, Inc.

"Organizations have a tendency to underestimate the value of incorporating a systematic, focused approach to practicing good corporate citizenship within their management system. This text offers a compelling philosophy, along with a practical approach to manage this important part of your management system."
–Gary D. Floss, Managing Director, BlueFire Partners
Board Member of American Society for Quality

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The Complete Nuts-and-Bolts Guide to Managing Todays Bottom-Line Oriented Nonprofit Organizations.

This significantly revised and expanded Second Edition of the highly popular how-to book identifies and addresses the unique concerns of nonprofit organizations. Cutting through the morass of mere theory, the experts at Smith, Bucklin & Associates, Inc., a leading nonprofit management firm, get right to actual practice with dozens of real-world examples and case studies, and up-to-date, vital, "combat-tested" strategies and techniques for dealing with virtually every nonprofit business management issue, including:

• The daily role of boards of directors
• Fund development and marketing
• Public and government relations
• Educational programs and certification
• Information services
• Human resources management
• Using the Internet

In addition, featured here is a refocused strategic planning chapter that presents an ongoing, organic form of planning, as well as updated discussions of the importance of mission statements, planning publicity campaigns and coordinating special conventions, developing and marketing education programs, and much more.

Get the bottom line from the "front office." Whether you are an executive or manager of a nonprofit organization, a volunteer, consultant, fund-raising professional, a member of a board of directors or a trustee, the information in this indispensable guide is more criticaland more effectivethan ever before.

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High Praise for High Impact Philanthropy

"Successful navigation through todays changing world of philanthropy requires greater understanding by nonprofits and donors. High Impact Philanthropy meets this need."Roberta W. Gutman, Executive Director, Motorola Foundation

"At a time when the terrain of American philanthropy is so rapidly shifting in new and unprecedented ways, this bright and focused analysis stands as a beacon of innovative thinking for donors and community organizers alike. By sketching in bold strokes the case for more effective collaborative giving, this book may well help transform our communities in the twenty-first century."Peter deCourcy Hero,President, Community Foundation Silicon Valley

"High Impact Philanthropy provides a thoughtful analysis of how venture philanthropy is changing the way nonprofits run and how philanthropists give. Important parallels are made to the business world, demonstrating how nonprofits and donors can both benefit from putting their business hats on and running their organizations and giving programs like businesses."Jan DAlessandro Wadsworth, Vice President, AOL Foundation

"High Impact Philanthropy is an effective and articulate guide to planning a major gifts strategy, soliciting major gifts from individuals in a personable and efficient manner, and integrating this essential task into the very structure of a nonprofit organization."Claude Rosenberg, Founder, New Tithing Group.

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A practical, introductory guide to the fundamentals of not-for-profit accounting.

Not-for-Profit Accounting Made Easy focuses on accounting fundamentals for those who run financial and accounting operations in not-for-profit organizations but do not have a professional understanding of accounting principles and financial reporting. It explains complex accounting rules in terms nonaccountants can easily understand in order to help them better fulfill their managerial and fiduciary duties. Always practical and never overtechnical, this helpful guide conforms to FASB and AICPA standards and:

• Shows how to read and understand a not-for-profit financial statement
• Explains financial accounting and reporting standards
• Helps managers and other nonaccountants become conversant in the rules and principles of accounting
• Updates board members, executive directors, and other senior managers on the accounting basics they should know for day-to-day operations
• Features tables, exhibits, and charts that illustrate the content in a simple and easy-to-understand manner

Suitable for fundraising managers and executivesas well as anyone who needs to read and understand a not-for-profit financial statementthis is the ultimate not-an-accountants guide to not-for-profit accounting.

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The comprehensive and practical guide to successful fundraisingrevised and updated

The Complete Guide to Fundraising Management, Second Edition provides a user-friendly road map for fundraising success in a highly competitive philanthropic environment. A practical how-to book tailored specifically to the needs of professional and volunteer fundraisers, it moves beyond theory to address the day-to-day problems faced in these organizations, and offers sound advice and proven solutions. The book and accompanying CD-ROM include all the tools, tips, and techniques you need to make your nonprofit stronger and find the resources you need. Inside you will find:

• The five principles of fundraising
• Resource development strategies
• Information management techniques
• Tips on prospect identification and market research
• Guidelines for running major gift programs
• Sections on fundraising by mail, by telephone, and through special events
• Capital and endowment campaign key success factors

No matter what your fundraising goal iswhether you need a detailed tour of the entire fundraising process or just a little help here and thereThe Complete Guide to Fundraising Management, Second Edition is for you.

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Written by fundraising experts Tom Ahern and Simone Joyaux, Keep Your Donors is a new, winning guide to making disappointing donor retention rates a thing of the past. This practical and provocative book will show you how to master the strategies and tactics that make fundraising communications profitable. Filled with case studies and based in part on the CFRE and AFP job analyses, Keep Your Donors is your definitive guide to getting new donors -- and keeping them -- for many years to come.

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"Major gifts are at the heart of any coordinated, successful fundraising effort. Julie Walker shows you how to do it all find the prospects, staff the program, and ask for the money. The sidebar stories and real-world examples sprinkled throughout the book are entertaining, yet still make a point. I would buy it for the advice and keep it for the anecdotes."
Duris Holmes, Chairman of the Board Benjamin Franklin High School New Orleans, Louisiana

Part of the AFP/Wiley Fund Development Series, Nonprofit Essentials: Major Gifts is a professional guide to major gift fundraising, concisely presented in a format that is accessible, lively, and easy-to-read. With in-depth advice from experienced fundraiser Julia Walker, this book takes the reader from the early stages of establishing a program through the core elements of all major gift programs: identifying and rating prospects; preparing the case; training volunteers; cultivating donors; making the ask; and providing recognition and stewardship for the gift. Its nuts-and-bolts presentation focuses on how to create a prospect-centered program that develops the capacity to engage and solicit donors, effectively based on their unique interests and needs.